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The Lucy Patterson

Media

Smart, subversive, and always human.

Lucy Patterson

I speak, write, and show up as a guest expert on topics that others often avoid, or wrap in jargon no one really understands.

From midlife reinvention, to the power of design thinking, to the commercial (and cultural) potential of the longevity economy, I bring insight, energy, and a healthy dose of irreverence to every stage, mic, or byline.

Whether I’m presenting to a boardroom, speaking on a panel, guesting on a podcast, or writing something sharp and strategic, you can expect the same thing.

Straight talk. A spark of rebellion. Zero fluff. And always; one idea your audience will actually remember – and act on.

SPEAK

Keynotes • Panels • Workshops • Events

You won’t find me reading from slides or spouting soundbites. My talks are interactive, practical, and high on both strategy and soul. I don’t just speak at your audience, I engage them. They’ll leave challenged, energised, and ready to build what’s next.

Popular topics include:

The Reinvention Advantage: Why Gen X Women Are the Longevity Market’s Secret Weapon

Designing What’s Next: How to Stop Tolerating and Start Building (Business, Life, or Both)

The Business Case for Humanity-Centred Thinking (Even When You Don’t Work in ‘Innovation’)

From Idea to Action: How to Design Your Next Chapter Without Burning it All Down

Speaking creds:

Award-winning podcaster (A Beginner’s Guide to Design Thinking)

Digital Women Role Model Finalist 2025 (Leadership Impact category)

Experienced speaker and facilitator with 20+ years of experience delivering design thinking workshops across VCSEs, SMEs, and corporate sectors.

Audience engagement expert. If I’m on your stage, expect movement, reflection, and interaction to replace passive listening and polite applause. 

WRITE

Guest Articles • Opinion Pieces • Collaborative Features

Looking for someone who can tackle midlife, business, reinvention, and strategic creativity without resorting to cliché or coach-speak? I write the way I talk – honestly, clearly, and with the occasional swear when warranted.

I write about:

Business reinvention for founders 50+

Design thinking as a tool for life and leadership

Longevity economy insights no one else is talking about

Why women over 50 are the most valuable (and most ignored) audience

How to stop tolerating your business and start building one you believe in

Previously featured in:

Freelancer Magazine

Prima

Suffolk Days

Think Enterprise

Substack: B Side: Messy Midlife Mixtapes – my real-time reflections on designing what’s next. 

GUEST

Podcasts • Panels • Roundtables • Co-creation Labs

Whether you’re hosting a podcast, a panel, or a roundtable that’s begging for some sharp insight (and a little spark), I bring the energy and clarity that makes for a memorable, meaningful conversation.

Podcast-ready on topics like:

Why Design Thinking isn’t just for tech bros

Reinvention without reinvention theatre

What midlife women really want (and what the market keeps getting wrong)

Using design to rethink business, identity, and possibility

I’m an award-winning host and seasoned guest. I know how to keep things flowing, land the point, and make sure your audience gets real value. 

Why book me?

  • Award-winning voice in the design thinking space (Digital Women Podcast of the Year 2024, Finalist 2025)
  • Digital Women Role Model of the Year – Leadership Impact – Finalist 2025
  • Deep experience in training, facilitating, and engaging real-world audiences
  • I translate complex ideas into relatable, useful content people actually engage with
  • And most importantly; I don’t waste people’s time. I leave them thinking, laughing, and doing.